As Valentine’s Day approaches, producers are working tirelessly. This year, increased costs are reflected in the price. The price of a bouquet of roses has risen to 2 thousand lira. As Valentine’s Day approaches, rose growers are working hard. The harvest of roses grown in greenhouses in Antalya and Izmir is underway. Antalya and Izmir stand out in rose production in Turkey. Roses are sold both in the domestic market and exported. Rising costs are driving prices up. The retail price of roses is twice the price in the greenhouse. A thousand lira is charged for a bouquet of 10 roses, and 2 thousand lira for a bouquet of 20 roses.